Regenerative Organic Certification Pilot Cotton
The cotton in these shirts is from farms working toward the highest standard, which aims to rehabilitate soil, respect animal welfare, and improve the lives of farmers.
FREE Shipping on orders over HK$500.
FREE Shipping on orders over HK$500.
FREE Shipping on orders over HK$500.
No. But farming could. This is a test to change the way we grow our clothes.
We’re growing cotton with a new way of farming that has the potential to help stop climate change. Because healthy soil traps carbon, we think regenerative organic agriculture could draw down more greenhouse gases than other farming methods.
In 1996, we decided to exclusively use organic cotton in our line. We’ve taken our farming efforts even further with this test to grow cotton on over 150 small-scale farms.
The cotton in these shirts is from farms working toward the highest standard, which aims to rehabilitate soil, respect animal welfare, and improve the lives of farmers.
If we switch from fossil fuel-intensive farming to organic and no and low-till practices that build healthy soil and draw carbon back into the ground with Regenerative Organic (RO), we could turn our agricultural system from problem to solution.
Because we know prioritizing durability results in consuming less energy, wasting less water and creating less trash.
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